The Queen at Chester
Joji Esao, Hotel Manager
“Every week we're seeing stronger numbers than last year.”
Dining uptake doubledIn-house dining, after the pre-arrival invitation changed
Read the case study
Biteluxe vs HiJiffy
HiJiffy gives your managers a console. We build the journey around your hotel and run it.
HiJiffy is a guest communications platform for hotel groups, trusted by 2,600+ hotels, with an AI chatbot, an omnichannel inbox and WhatsApp campaigns that your managers set up in its Console. Biteluxe is a managed service. We build the guest journey around how your property works, and we keep running it.
Tell us what you run today. Nothing to prepare.HiJiffyA console your managers use to run campaigns and assign requests
BiteluxeBuilt around your hotel. Managed by us.
Messages across a stayHiJiffy Premium: four campaigns per reservation. Biteluxe: built around your journey
CheckedAgainst HiJiffy's public website, September 2026
What HiJiffy is
A console for your managers.
HiJiffy's Console is where general managers, revenue managers and front office managers handle messages, “create automated, personalised campaigns” and “assign tasks to the right team with just a click”. Its AI booking assistant guides website visitors to book direct.
Its plans work as a set menu. The Premium plan, which adds the PMS connection, lists “4 campaigns included per reservation”, chosen from ten standard types. Custom campaigns, custom integrations and custom reporting sit on Enterprise.
What we are
One partner who builds it and runs it.
We start with your SOPs: how your team already takes a dinner booking, where housekeeping hears about a request, what guests ask before they arrive. Then we build around it: the messages, shaped for each channel in your voice, online check-in and checkout, requests sent straight to the right team, and custom automations for the jobs your team still does by hand, such as the morning briefing. We connect your PMS and keep all of it running.
Your team gets one inbox, on desktop and phone, with a fifteen-minute walkthrough, and replies to what needs a person. Nothing breaks when someone leaves, because we maintain everything behind it.
Side by side
Who does the work.
The question that decides whether guest technology lasts is who builds it, who keeps it current and who your team has to become to run it.
We do itBiteluxe does the workYour team does ittheir own site says the hotel does itYesboth do itPlan limita limit, add-on or charge on their pricing pageNot statedtheir site does not say either way
| What needs doing | HiJiffy | Biteluxe |
|---|---|---|
| Building the guest journey | Your team does it Managers create automated campaigns in the Console. | We do it We map your SOPs and build the journey around them. |
| Messages across a stay | Plan limit Premium: “4 campaigns included per reservation”, from ten standard types. Custom campaigns on Enterprise. | Built to fit Built around the journey your property needs, from the first message to checkout. |
| Assigning guest requests | Your team does it Staff “assign tasks to the right team with just a click”. The AI forwards some requests itself. | We do it Requests are routed the way your team already works. |
| PMS connection | From Premium PMS or CRM integration starts on Premium. Integration pages for Oracle, Guestline, Cloudbeds and Mews. Custom integrations on Enterprise. | Included Part of every build. Official partners of Oracle Opera, Guestline and many other PMS providers. |
| Your vendor's name in front of guests | “Powered by HiJiffy” Removed on the Enterprise plan. | Never Guests only ever see your hotel's name. |
| Upgrade charge onto the booking | Not stated Not stated on HiJiffy's upselling page. | We do it An upgrade goes onto the reservation and is settled at checkout. |
| Changes after go-live | Depends on plan What can change follows the plan: 25 standard FAQ topics on Basic, the standard campaign types on Premium, custom work on Enterprise. | Included Every change after go-live is ours and part of the service, whatever you have us build. |
| Rules beyond the standard settings | Enterprise only Custom campaigns, FAQ topics, channels, integrations and reporting. | Built from scratch Package codes combined, offers cut off by date, a different channel for each team, automations for the jobs done by hand: whatever your operation needs. |
| OTA inboxes | Yes Booking.com, Expedia and Airbnb in one inbox. | Yes OTA messaging alongside WhatsApp, SMS, email and web chat. |
| Handing over to a person | Yes Routed to the right team with full context and a suggested reply. | Yes To a named person, with the conversation and the booking attached. |
| Custom automations for your team | Enterprise only Custom reporting, dashboards and integrations are on Enterprise. Premium lists standard integrations with maintenance systems. | Built for you Any job your team still does by hand. For example, a morning briefing pulled together from your PMS, your other systems and what guests told us, emailed as a PDF to print before the shift. |
| Online check-in and checkout | Add-on Check-in is listed as an add-on. Digital check-in and check-out are among the ten campaign types. | We do it Registration details collected before arrival and written back to your PMS. The bill settled from the guest's phone on the morning they leave. |
| Your team's time to go live | Not stated “Fast setup with expert support.” | 1 hour 15 minutes A one-hour kick-off and a fifteen-minute inbox walkthrough. The three weeks of building are ours. |
What we say about HiJiffy comes from HiJiffy's own public website, checked in September 2026: Homepage · Plans and pricing · Console · Upselling · Channels · Guestline integration · Oracle integration. Where their site does not say, we say so. Something out of date? Tell us and we will correct it.
Built from scratch
Built deeper than a dashboard allows.
Self-serve dashboards are designed so that anyone can set them up, and that limits what they can do. The plan often decides how far it goes. We build for your property, so it follows your rules and your voice exactly, down to the small rules your team relies on.
Package codes, combined
Three rate codes that all mean a spa break are treated as one, so every spa guest gets the spa journey, however they booked.
Offers that know the date
Flowers in the room stop being offered once arrival is too close for the florist. You set the cut-off.
A channel for each team
Maintenance requests reach your engineers on WhatsApp, and housekeeping hears on Facebook Messenger, if that is where each team already is.
Automations for the jobs done by hand
The morning briefing is one example: arrivals from the PMS, occasions from guest conversations and open requests, on one sheet before the shift, laid out the way your team reads it.
On HiJiffy, custom campaigns, custom FAQ topics, custom channels and custom integrations are Enterprise only, and the Basic plan is limited to 25 standard FAQ topics. Below Enterprise, the journey is built from ten standard campaign types. Every change after go-live is part of our service, whatever you have us build.
HiJiffy may suit you better if
- A booking assistant on your website is the priority.
- Your managers want to run their own campaigns from one console.
- You want Telegram in the same inbox as everything else.
- Verified reviews on HotelTechReport carry weight in your procurement.
Biteluxe suits you if
- You have a bespoke guest journey that needs a custom build.
- You want the journey built around your property, with no set menu of campaigns.
- You want your PMS connected as part of the service.
- You want guests to see only your hotel's name.
- You want one partner accountable for the result.
- You want the jobs your team still does by hand automated too, such as a morning briefing pulled together from your PMS and other systems.
Switching from HiJiffy
One hour fifteen minutes of your team's time.
01
Thirty minutes
Show us where guests get stuck and which parts of HiJiffy your team relies on. We tell you honestly what we would change and what we would keep.
02
One session, then three weeks
A one-hour kick-off to map your SOPs. Then the building, the connections and the testing are ours.
03
Two months
Fifteen minutes to walk your front desk through the inbox, then two months in the operation before any annual commitment.
Questions hotels ask
What is the main difference between HiJiffy and Biteluxe?
HiJiffy is a platform your managers run from its Console. Biteluxe is a managed service: we build the guest journey around your hotel's own way of working and run it for you. Your team replies to what needs a person.
Is there a limit on how many messages a guest gets?
HiJiffy's pricing page lists “4 campaigns included per reservation” on its Premium plan, chosen from ten standard types, with custom campaigns on Enterprise. We build the journey your property needs and send each message at the moment it is useful to the guest.
Can we use Biteluxe alongside HiJiffy?
Often, yes. If HiJiffy's website chatbot brings you direct bookings, keep it. Tell us what works and we build around it.
How do we move from HiJiffy to Biteluxe?
Thirty minutes to look at where guests get stuck, a one-hour kick-off, then three weeks of our time to build, connect and test. Your front desk gets a fifteen-minute walkthrough of the inbox, and you have two months in the operation before any annual commitment.
How is Biteluxe priced compared with HiJiffy?
HiJiffy publishes its plans. We price on the property, billed monthly, for what you have us build.
Where does this comparison come from?
Everything we say about HiJiffy comes from HiJiffy's own public website, checked in September 2026, and the pages are listed under the table. Products change. If anything here is out of date, tell us and we will correct it.
Built around your hotel. Managed by us.
What are your guests trying to do that is harder than it should be?
Bring us the action, the brand, the awkward systems and the operational reality. We will shape the message for each channel and build the easiest route through them.
Show us where guests get stuck. Nothing to prepare. Sometimes the honest answer is that you do not need us.